How Is Growing Personal Care Industry Driving Aerosol Market?

Factors such as the rapid industrialization in developing countries, rising use of aerosols in the personal care sector, and growing automotive refinish industry are projected to propel the growth of the aerosol market at a CAGR of 6.4% during the forecast period (2020–2030). According to P&S Intelligence, the market generated $81.1 billion revenue in 2019, which is expected to reach $149.7 billion by 2030. Moreover, the market is witnessing the surging consumer preference for organic or herbal aerosol personal care products.







One of the prime factors propelling the demand for aerosols is the growing personal care industry. The surging per capita disposable income is driving the demand for personal care products, which, in turn, is increasing the consumption of aerosols. Thus, manufacturers in the market are escalating their product range. For example, Nivea India Private Limited launched the NIVEA DEO MILK deodorant in August 2020, with milk as the key ingredient. Such developments have boosted the demand for aerosols across the world.



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Moreover, the rapid industrialization in developing countries, such as India, China, Thailand, Brazil, and Indonesia, is another key factor driving the aerosol market growth. These countries have witnessed high investments from several multinational companies as they are focusing on shifting their production base to these nations. This is due to the availability of low-cost raw materials and labor in these countries. Thus, with the increase in industrial activities, the demand for aerosols is rising for lubrication and greasing applications.



The product type segment of the aerosol market is categorized into dimethyl ether, nitrous oxide & carbon dioxide, and hydrocarbons. Among these, the hydrocarbons category held the largest market share in 2019, and it is expected to witness the same trend in the coming years. This is attributed to the extensive use of hydrocarbons, including butane, isobutane, and propane, to offer around 85% can space to a product and maintain a consistent pressure, which help in maximizing the output.



Additionally, based on end use, the aerosol market is classified into personal care, automotive & industrial, paints & coatings, household, medical, and food products. Among these, the personal care category accounted for the largest share in the market in 2019, and it is also expected to record the fastest growth during the forecast period. This is ascribed to the high-volume usage of aerosols in deodorants, shaving sprays, hair sprays, dry shampoos, and several other daily-use products.